For the DSG x Nike 'Made For It' campaign, we aimed to highlight the stories of high school athletes who embody the relentless pursuit of excellence. This project wasn’t just about showcasing Nike apparel—it was about celebrating the spirit of perseverance and the mindset that every athlete is 'made for it'.

The production centered on two athletes—a basketball player and a soccer player—captured in their natural environments of a basketball gym and soccer field. The focus was on showcasing their rigorous training, sharp skills, and fierce competition. As part of the 14th And Market team, I was responsible for capturing the behind-the-scenes footage, ensuring every key moment of the campaign's creation was documented. Through dynamic visuals, we highlighted how Nike gear supports these athletes in pushing their limits and owning their greatness.